ARCHORA
Weekly · Mondays

Most project lists arrive after the architect has already chosen.

We send the ones that are still open.

Years of watching how building manufacturers get products into projects, and how little of the project data they pay for arrives while the architect is still choosing.

Five short parts, about two minutes
01The problem

Product decisions happen early.

Most manufacturers work from Dodge, ConstructConnect, or similar lists, plus the relationships they already have. Those lists are useful later. By the time a project appears on them, the firm has usually been named for months and the specification is written or close to it.

The early window, schematic design and early design development, is where product decisions are made. That is the part most lists miss. Here is where a list usually reaches you, and where ours does.

Archora sends here
Most lists arrive here
1Concept
2Schematic design
3Design development
4Construction documents
5Bid
6Award
Options open. The firm is named, the spec is not written.
Specification written. Product locked in.
02What arrives

A short list, every Monday.

Projects still in schematic design or early design development. Eight of them, not eight hundred. Each one comes with three things.

  • 01The firm is already named.Who is drawing it, and who at that firm to call.
  • 02A first line for the call.What to say in the first thirty seconds, written for that project.
  • 03The source, so you can check it yourself.The public page it came from, and the day it was last confirmed.
03Where it fits

In front of the lists you already use.

It does not replace Dodge or ConstructConnect, and it does not replace the relationships your reps have built. It covers the months before those lists pick a project up, so your people reach the firm while options are still open, instead of after the product has been locked in.

04Who it's for

Building manufacturers that want their products considered during design, not just listed after the fact.

05Next step

Want to see what a current list looks like for your product?

Reply or call. I'll send a few projects that fit, and you can judge the calls yourself.

Roger JohnsonArchora